The Superior Platform for NFT and Music Fan Communities
Building Sustainable Communities: A Complex Challenge
Building sustainable communities, whether for NFTs or music artists, is much more complex than it might seem at first glance. That’s why we, at FanCircles, are here to provide a better solution.
Discord: Popular, But Not Always Ideal
While Discord has become the default platform for many NFT and music artist fan communities, the real question is: is it truly the best platform for them? In most cases, it falls short. Discord originally gained traction in the NFT space due to its wallet validation feature, but when it comes to the fan experience, especially for music lovers, it simply isn’t designed with them in mind.
Empowering Artists with Control
We started FanCircles with a mission to empower the entertainment industry, giving music artists and TV celebrities control over their fan data and enabling them to connect directly with their audiences—without relying on social media platforms where they have to pay to reach their own fans. As social media’s organic reach continues to decline, this becomes even more crucial. For instance, we’ve heard it can cost over $1 million in Facebook ads to reach all of Taylor Swift’s 76 million fans. That’s simply not feasible for most.
FanCircles: The Custom Solution
FanCircles was built to change this narrative. Our SaaS platform allows us to create fully branded apps for each artist or project on iOS and Android. These apps are available in app stores under the artist’s own name—like the Boy George app—giving full control to the artist while being powered by FanCircles in the background.
The NFT Challenge: A Broken Experience on Discord
As we moved into the NFT space, the same challenges artists faced with social media became evident for NFT communities on Discord. Although Discord is popular, it wasn’t built for mass appeal or long-term fan engagement. And this problem extends even more to music artists. Asking mainstream music fans to use Discord presents an immediate challenge—its gamer-centric design is confusing and off-putting for fans accustomed to user-friendly platforms like Facebook, Instagram, or YouTube.
Real-Life Example: Ozzie Osbourne’s CryptoBatz
Take, for example, Ozzie Osbourne’s CryptoBatz NFT. While the NFT collection sold out, many of his fans—who are generally older and more comfortable with platforms like Facebook—struggled to use Discord. The platform didn’t provide the seamless, accessible experience they expected, and as a result, many fans never engaged with the community.
Music Communities Face the Same Problem
This disconnect applies not only to NFT projects but also to music artist fan communities. Discord’s structure is fragmented, and the user experience doesn’t match what fans want. They’re looking for easy access to exclusive content, simple ways to interact with their favorite artists, and a community that feels intuitive and engaging—not a complex, disjointed platform that was never built for them.
FanCircles: A Better Alternative
That’s where FanCircles excels. After years of creating subscription platforms for artists, we introduced wallet validation in 2022, instantly turning FanCircles into a powerful tool for both NFT projects and artist communities. When it comes to an alternative to Discord, FanCircles is the number one solution.
Why FanCircles is Better Than Discord
FanCircles: A VIP Alternative to Discord
FanCircles is built to offer a familiar, easy-to-use experience for fans and NFT holders alike. Our platform provides social walls for project owners, mods, and fans, whether they hold NFTs or are simply passionate about an artist. We also support a wide range of media formats—videos, audio, live streams—bringing the best features of platforms like Facebook, YouTube, Spotify, and Instagram together in one branded mobile and web app.
A Fully Branded Community Platform
With FanCircles, your community gets its own dedicated space. Artists and NFT projects can offer their fans a custom app, fully branded under their name, available from the Apple and Google app stores. There’s also the option of a custom web app hosted on a domain dedicated to your brand. This gives artists and NFT projects full ownership of their community, a level of control Discord simply cannot provide.
Flexible and Scalable for All Communities
FanCircles offers the flexibility to be used as either the primary platform for your NFT or artist fan community, or as an exclusive, VIP experience for superfans. While some projects may still benefit from Discord in the early stages, FanCircles provides the premium, branded experience that both NFT holders and music fans expect. It’s the perfect addition to any roadmap.
The Future of Fan Communities
Ultimately, while Discord may work as a starting point, we believe that FanCircles offers the long-term, sustainable solution both NFT projects and music artist fan communities need. It’s a platform built with the user in mind—designed to foster real engagement, community building, and lasting connections.
