iphone in portrait position and macbook pro over a flat background mockup a12314 1 1024x768 1 Direct-to-Fan Platform

Direct-to-Fan Platform With No App

A direct-to-fan platform should reach your fans without asking them to download anything. PushPass puts your own pass in their Apple Wallet or Google Wallet with one tap, from a link or a QR code, and your notifications reach their lock screen from then on.

How PushPass Works as Your Direct-to-Fan Platform

Reach Every Fan Who Adds Your Pass

Your notifications reach the lock screen of every phone with your pass added. That's 100% reach to the fans who chose to hear from you.

Notifications on the Lock Screen

Announce a new release, a ticket drop or a live stream and it shows up like a text. One tap opens your pass, and your pass links wherever you send them.

Your Brand on Every Pass

Your pass carries your logo, colors and artwork, and it stays in their wallet between notifications. Change the artwork for a tour or a new season and every pass updates within seconds.

Social media is brilliant for being found. A direct-to-fan platform is how you stay in touch with the fans you find there. A fan taps a link in your bio, a YouTube description or an email, or scans a QR code on screen, on stage or on your merch, and one tap adds your pass to their wallet. There’s nothing to fill in and no app to download.

From then on you have a direct line. Send a notification to every fan, to one loyalty level or to a single person, from the dashboard or through the API. Because it’s a push notification platform with no app, there’s no app store and no sign-up form in the way.

Fans earn points and climb the levels you name, such as Silver and Gold, when they share your pass or click through. Every pass can carry a Scan to Share QR code, so a fan can add a friend face to face at a gig, a match or a meet-up, and you’ll see who brought them in.

It’s the same pass behind our fan pass platform for creators and our fan club solution for influencers. It works as a direct to fan solution for podcasters, sports teams, festivals and music labels too.

See What Your Direct-to-Fan Channel Brings In

Your dashboard shows how many fans added your pass and where they came from, how many clicked each notification and the sales that followed. The pass and your list of pass holders are yours, and you can export them whenever you like. Want to see it working? Book a Zoom demo and we’ll show you a live pass.